Which incentives entice backers to support and fund projects (and which ones put them off.)

Discover why helping users share projects with friends and family will boost your growth.

Learn how using a Mailto link for their referral emails affects Stitch Fix’s user experience.

Irritating, isn’t it? So many different factors can affect the success of your referral program. From channels you use to…

At first sight, promoting a referral program seems so darn easy, doesn’t it? You just need to position a link…

Discover factors that affect referral email open rate, and how to convince more recipients to open them.

Discover what sharing channels you should use in your referral program, and which ones deliver the best results.

A tactical analysis of the talent-matching juggernaut’s referral program.

Discover how to learn why users try out your product, and use this insight to convert them into paying customers.

Discover a 3-step process that will help you increase user activation, and convert more trial users into customers.